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Move Up Cycling Club

Project type

Branding

Date

2023

Location

Kansas City, MO

I worked with Move Up to consolidate three pre-existing entities (Move Up Cycling Club, Move Up Off-Road, Move Up Road Squad) down to one: Move Up Cycling Club. I kept their locally infamous pink and built a palette around it that was versatile enough to attract cyclists of all ages.

moveupjersey

moveupjersey

Move-Up_MoveUp-SocialBadge copy

Move-Up_MoveUp-SocialBadge copy

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